The real estate market is more competitive than ever these days. Brokerage models, technology options, and the way real estate transactions are conducted evolve every day. This course is designed to show the license holder how to present themselves to clients and customers, ultimately enhancing the client/customer/agent relationship. What services they are legally able to provide and those from which they must refrain, with an emphasis on the value, both intrinsic and tangible, agents and brokers bring to the real estate transaction to secure client confidence, exhibit professional/ ethical representation, and to establish trust and credibility with clients.
"Value" is not a Four Letter Word
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Details
Date
Fri Jun 20, 2025
Course Number
TREC #49571
Provider
#1 Texas REALTORS® (CE)
Instructors
Instructor
Candace Cooke
Candy Cooke is a passionate educator with a wealth of experience as a broker and appraiser with over thirty-five years in the real estate industry. Her transition to the field of education is driven by a deep desire to give back to the real estate industry. She brings a strong entrepreneurial spirit and a robust educational background to her role.
Candy's academic journey includes graduating from the graduate program at REALTOR® Univeristy with majors in Residential Real Estate Sales, Marketing, and Management and Real Estate Appraisal and Valuation Services. This comprehensive education equips her with a solid foundation in critical aspects of the real estate profession.
Candy also holds the esteemed position of Senior Instructor at the Texas Association of REALTORS®, where her exceptional teaching abilities shine. Candy's commitment to education has garnered recognition, including the 2012 Educator of the Year award from the state association and the prestigious title of Distinguished Educator of the Year by the Real Estate Business Institute.
Currently, Candy Cooke holds the esteemed position of Past President at the Real Estate Business Institute (REBI), reflecting her commitment to advancing the industry through leadership and education. She makes significant contributions across Texas in the real estate and appraisal sectors. Her unwavering commitment to excellence, innovation, and accessibility ensures that individuals have the necessary tools and knowledge to thrive in these industries.